GEOMAPPING: The Fastest Route To The Care You Need White Paper
If you are ready to take advantage of the power of personalization, location and visual communication through personalized maps, you've come to the right place! Through the power of geo-mapping, you can show your audience how close they are to your facility or lead them directly to your location.
Plus, personalized maps offer an ideal way to boost the connection to your customers with the help of emotions and relevant information. All of this can be done by using what you already have in your customer database—addresses.
Through the use of geo-services, based on distances and travel times, marketers are able to draw circles around their most likely customers and provide them with location information relevant to them. This is where the actual location-data or geodata comes into play. This allows you to target the most likely customers, and also to eliminate customers that are likely to have no interest in your offer.